People & Culture
Friday, May 17, 2013
Digital Asset Management and the Graduating Class
With it being graduation season, there is now an entirely new group
of millennials flooding the job market with skills and knowledge of
the digital world well beyond that of their predecessors. This
knowledgeable, tech savvy generation is used to a world full of
digital media and access information...
Wednesday, April 3, 2013
The gamification of business software
Lions, tigers and bears. Cloud, social, and mobile.
Consumerization, gamification and customer experience. Oh my! These
trends are all playing a role in the business of software and the
world of business in general. But, what does all that mean
to you and us? We recently sat down with a handful...
Friday, March 29, 2013
Widen = Experience = Confidence.
There are a lot of amazing things happening at Widen every day,
each fueled by the one thing that truly separates us from the pack
— our experience. That word, experience, is about much more
than history or expertise. It’s about confidence. Widen instills
confidence in our people and, in turn,...
Friday, March 29, 2013
Widen is more than just an image library [Video]
Widen is more than just an image library. Widen is a digital media
solutions company. Our products and services span the
digital landscape to solve the many pain points of a digital world.
Widen is more than just an image library to the graphic designers
and marketing coordinators that contribute...
Wednesday, March 27, 2013
Yankee Candle on the Widen User Summit - Coming together to make a better DAM experience
The Widen User Summit is a different kind of event in the digital
asset management world. There’s something really special about the
atmosphere of collaboration, exchange and learning that we saw here
in Madison when a large, diverse group of admins gathered here in
Madison for last year’s Summit....
Tuesday, March 26, 2013
Digital asset management from “the best organization I have ever worked with”
Widen Enterprises has been providing cutting-edge DAM software
solutions and services to support marketing and creative workflows
for a long time now. But if there’s one thing we do better than
software it’s customer service. In fact, our commitment to our
users’ success might be the thing that gets...
Monday, March 18, 2013
Mini Documentary: A look inside one of Widen's sources of innovation: FedEx Days
Like any software company, Widen is proud of the innovation and
creativity that flows through its people, processes, collaborative
efforts, and ultimately its product and service experiences. In
fact, that is our mission - “To Empower Creative Expression.” We
practice what we preach throughout the...
Friday, March 15, 2013
A day in the life of a Widen DAM user - At Widen
We had a great use case of eating our own dog food today as we were
gathering for a meeting to review a new video we're about to put
out. Watch this short clip providing "a day in the life of a Widen
DAM user"... I just happen to be the user. Al Falaschi,
Widen customer marketing manager here. I...
Thursday, March 14, 2013
How does your organization define “winning” today?
Widen sponsors a series of member dinners hosted by the Chicago BMA
(Business Marketing Association). As members of the BMA, you get to
attend these small venues, held at different restaurants around the
Chicagoland area, designed to provide an approachable environment
for networking with other...
Saturday, February 16, 2013
Widen CEO Matthew Gonnering in iMedia Connection; embracing social collaboration tools
iMediaConnection recently ran a guest post by our CEO, Matthew
Gonnering. Here's an excerpt (followed by a link to the full
piece): Digital Asset Management Platforms Embrace Social
Collaboration Tools For many online consumers, it’s hard to imagine
the time before user ratings and comments. How...
Friday, February 15, 2013
Look before you leap: Widen’s consulting services help organizations make the most of Digital Asset Management
If you’re involved in the world of digital marketing, you’ve
probably heard a lot of buzz lately about digital asset management
(DAM) — the process of centralizing, managing, and sharing your
digital files. Every competitive organization should have a system
in place to harness the explosion of...
Friday, February 8, 2013
Making Digital Asset Management a Success in Higher Education - Recorded Webinar
We hosted a fabulous webinar this week discussing experiences and
best practices for digital asset management at colleges and
universities. “Making DAM a success for higher education: How to
plan, structure and utilize digital asset management solutions”
featured Corey Chimko, the digital asset...
Monday, January 21, 2013
Digital asset management and your brand strategy: an interview with Ellen Maly
An interview with Ellen Maly, Brand Manager at a major mid-market
healthcare technology company There’s no question that a brand
needs a strategy to compete and stay strong. It needs a long-term
plan that will help customers realize who an organization is and
what it stands for in the marketplace. A...
Friday, January 18, 2013
Why Widen? (Part 3 of 20) The benefits of cloud-based DAM
Don't be afraid of the cloud. Here's the third installment in our
ongoing "Why Widen?" series. As Brenna Hale, one of our DAM
advisors, explains, hosted solutions are a safe, reliable way to
ensure you and your users can find and retrieve your valuable
digital assets just about any time you need...
Tuesday, January 15, 2013
Why Widen? (Part 2 of 20) Widen Media Collective is easy to use
No matter how good your admins are with learning new technologies,
you should always make sure that the tools you're making available
to your broader user base (sales, affiliates, marketing and others)
are intuitive enough that learning the system doesn't get in the
way of doing their jobs. In this...
Tuesday, January 15, 2013
How secure are your assets in the cloud? RCR Wireless News hangs out with Widen
As a provider of a Software-as-a-Service (SaaS) digital asset
management solution, we get plenty of security-related questions
from people who are a bit apprehensive about trusting their DAM
software needs to the cloud. That was the topic of a recent Google
Hangout between Widen leaders and RCR...
Thursday, December 27, 2012
2012 Year in Review for Widen Digital Asset Management Solutions & Services
2012 was an exciting year for the Widen Media Collective family of
digital asset management solutions, services and user community! We
saw tremendous growth among the user community as we added 12,000
users, taking the Widen cloud-based DAM service to over 147,000
users in 120 countries. Many of the...
Tuesday, December 11, 2012
Widen CEO Matthew Gonnering in VentureBeat - On the radical changes ahead in DAM software
We're entering a new generation in digital media. According to our
CEO Matthew Gonnering. the coming changes are being driven by three
major factors: Moves to the cloud The rise of a generation of
people who grew up with powerful consumer computing An explosion of
digital content This all has...
Wednesday, December 5, 2012
So... why choose Widen digital asset management?
As you can imagine, that's a question we answer a lot around here.
We spend lots of time (proudly): showing people what Widen Media
Collective can do talking about the benefits of digital asset
management more broadly exploring the issues that help determine
whether we're a good fit for a given...
Wednesday, November 21, 2012
Implementing Widen DAM software: Do you know what you're getting yourself into?
Taking the DAM software plunge can be intimidating. Whether you're
putting a system in place for the first time or swapping one DAM
system out for another, it can feel like there's a bit of mystery
surrounding the issue of what exactly happens after you sign on the
dotted line. That's why we put...





