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Digital Asset Management and the Graduating Class

With it being graduation season, there is now an entirely new group of millennials flooding the job market with skills and knowledge of the digital world well beyond that of their predecessors. This knowledgeable, tech savvy generation is used to a world full of digital media and access information...
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The gamification of business software

Lions, tigers and bears. Cloud, social, and mobile. Consumerization, gamification and customer experience. Oh my! These trends are all playing a role in the business of software and the world of business in general.   But, what does all that mean to you and us?   We recently sat down with a handful...
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Widen = Experience = Confidence.

There are a lot of amazing things happening at Widen every day, each fueled by the one thing that truly separates us from the pack — our experience.   That word, experience, is about much more than history or expertise. It’s about confidence. Widen instills confidence in our people and, in turn,...
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Widen is more than just an image library [Video]

Widen is more than just an image library. Widen is a digital media solutions company.    Our products and services span the digital landscape to solve the many pain points of a digital world. Widen is more than just an image library to the graphic designers and marketing coordinators that contribute...
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Yankee Candle on the Widen User Summit - Coming together to make a better DAM experience

The Widen User Summit is a different kind of event in the digital asset management world. There’s something really special about the atmosphere of collaboration, exchange and learning that we saw here in Madison when a large, diverse group of admins gathered here in Madison for last year’s Summit....
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Digital asset management from “the best organization I have ever worked with”

Widen Enterprises has been providing cutting-edge DAM software solutions and services to support marketing and creative workflows for a long time now. But if there’s one thing we do better than software it’s customer service. In fact, our commitment to our users’ success might be the thing that gets...
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Mini Documentary: A look inside one of Widen's sources of innovation: FedEx Days

Like any software company, Widen is proud of the innovation and creativity that flows through its people, processes, collaborative efforts, and ultimately its product and service experiences. In fact, that is our mission - “To Empower Creative Expression.” We practice what we preach throughout the...
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A day in the life of a Widen DAM user - At Widen

We had a great use case of eating our own dog food today as we were gathering for a meeting to review a new video we're about to put out. Watch this short clip providing "a day in the life of a Widen DAM user"... I just happen to be the user.   Al Falaschi, Widen customer marketing manager here. I...
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How does your organization define “winning” today?

Widen sponsors a series of member dinners hosted by the Chicago BMA (Business Marketing Association). As members of the BMA, you get to attend these small venues, held at different restaurants around the Chicagoland area, designed to provide an approachable environment for networking with other...
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Widen CEO Matthew Gonnering in iMedia Connection; embracing social collaboration tools

iMediaConnection recently ran a guest post by our CEO, Matthew Gonnering. Here's an excerpt (followed by a link to the full piece): Digital Asset Management Platforms Embrace Social Collaboration Tools For many online consumers, it’s hard to imagine the time before user ratings and comments. How...
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Look before you leap: Widen’s consulting services help organizations make the most of Digital Asset Management

If you’re involved in the world of digital marketing, you’ve probably heard a lot of buzz lately about digital asset management (DAM) — the process of centralizing, managing, and sharing your digital files. Every competitive organization should have a system in place to harness the explosion of...
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Making Digital Asset Management a Success in Higher Education - Recorded Webinar

We hosted a fabulous webinar this week discussing experiences and best practices for digital asset management at colleges and universities. “Making DAM a success for higher education: How to plan, structure and utilize digital asset management solutions” featured Corey Chimko, the digital asset...
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Digital asset management and your brand strategy: an interview with Ellen Maly

An interview with Ellen Maly, Brand Manager at a major mid-market healthcare technology company There’s no question that a brand needs a strategy to compete and stay strong. It needs a long-term plan that will help customers realize who an organization is and what it stands for in the marketplace. A...
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Why Widen? (Part 3 of 20) The benefits of cloud-based DAM

Don't be afraid of the cloud. Here's the third installment in our ongoing "Why Widen?" series. As Brenna Hale, one of our DAM advisors, explains, hosted solutions are a safe, reliable way to ensure you and your users can find and retrieve your valuable digital assets just about any time you need...
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Why Widen? (Part 2 of 20) Widen Media Collective is easy to use

No matter how good your admins are with learning new technologies, you should always make sure that the tools you're making available to your broader user base (sales, affiliates, marketing and others) are intuitive enough that learning the system doesn't get in the way of doing their jobs. In this...
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How secure are your assets in the cloud? RCR Wireless News hangs out with Widen

As a provider of a Software-as-a-Service (SaaS) digital asset management solution, we get plenty of security-related questions from people who are a bit apprehensive about trusting their DAM software needs to the cloud. That was the topic of a recent Google Hangout between Widen leaders and RCR...
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2012 Year in Review for Widen Digital Asset Management Solutions & Services

2012 was an exciting year for the Widen Media Collective family of digital asset management solutions, services and user community! We saw tremendous growth among the user community as we added 12,000 users, taking the Widen cloud-based DAM service to over 147,000 users in 120 countries. Many of the...
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Widen CEO Matthew Gonnering in VentureBeat - On the radical changes ahead in DAM software

We're entering a new generation in digital media. According to our CEO Matthew Gonnering. the coming changes are being driven by three major factors: Moves to the cloud The rise of a generation of people who grew up with powerful consumer computing An explosion of digital content This all has...
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So... why choose Widen digital asset management?

As you can imagine, that's a question we answer a lot around here. We spend lots of time (proudly): showing people what Widen Media Collective can do talking about the benefits of digital asset management more broadly exploring the issues that help determine whether we're a good fit for a given...
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Implementing Widen DAM software: Do you know what you're getting yourself into?

Taking the DAM software plunge can be intimidating. Whether you're putting a system in place for the first time or swapping one DAM system out for another, it can feel like there's a bit of mystery surrounding the issue of what exactly happens after you sign on the dotted line. That's why we put...
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